Sergey Balashov
Founder / CEO / Product Owner. Built from operating reality.
Experience behind the method
More than 20 years of operating responsibility have meant repeated exposure to process constraints, launch readiness, service changes and the economic consequences of decisions.
That experience informs ScrlSoft’s approach: investigate what is actually happening, identify the source, choose a practical response and verify the result.
Build, change and launch
These projects are documented in the current founder/investment material. Their relevance is the operating discipline they required, rather than a claim of product-market validation.
- Warehouse and service launches, including MOBIS and Gates projects in Russia.
- Logistics-network expansion into Belarus and Kazakhstan.
- Design and launch of 3PL services for new clients.
- Service expansion and closure work at syncreon.
- Warehouse launches in Bangalore, Lodz, London and Coventry.
From operational questions to software
What is the real process? Where is the constraint? What will a change cost? Which requirements have actually been met? What evidence supports the next decision?
The studio translates this mindset into software. Sergey owns the product direction and the decisions about what to build, what to verify and where to invest further effort.
Three ScrlSoft projects
ProcessWorth, TravelTracker and 5S Tracker are products of the same studio approach. They are presented here with equal standing, rather than as a main project and side projects.
- ProcessWorth — Process models for operational and economic decisions.
- TravelTracker — Local-first travel history with document and visa context.
- 5S Tracker — Structured verification for operational readiness.